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THE EDGE POST

How Adobe Started?



Adobe Inc, founded in 1982 as Adobe System Incorporated, is a well-known developer of design, printing, and publishing software. Originating in 1983 with its first desktop publishing product, Postscript, the company is now renowned for its innovative advertising, marketing, and visual communication solutions. From image manipulation to video animation, Adobe has a programme to meet your specific requirements.


Founders


Geschke and Warnock founded Adobe in Warnock's garage in 1982, naming the company after the Adobe Creek that ran behind Warnock's home. Interpress eventually evolved into PostScript.


Its use on Apple computers led to one of the first desktop publishing (DTP) systems, which allowed users to compose documents on a computer and see them on screen exactly as they would appear in print (WYSIWYG). Previously, graphic designers had to work in text-only until they printed or hit "print preview." WYSIWYG's speed and quality "spawned an entire industry" in modern printing and publishing.


From December 1986 until July 1994 Geschke was Adobe's Chief Operating Officer, and from April 1989 until April 2000 he was the company's president. Geschke retired as president of Adobe in 2000, shortly before his partner Warnock left as CEO. Geschke had also served as Co-Chairman of the Board of Adobe from September 1997 to 2017.


Adobe Founder Kidnapped


On May 26, 1992, two men, Mouhannad Albukhari, 26, of San Jose, and Jack Sayeh, 25, of Campbell, kidnapped Geschke from the Adobe parking lot in Mountain View, California. FBI officials monitored kidnappers' calls to Geschke's wife demanding a ransom. Albukhari was arrested after picking up Geschke's daughter's $650,000 ransom, according to a spokesperson.


An FBI agent said Albukhari brought them to a Hollister bungalow where Sayeh was holding Geschke hostage "after a gentlemanly discussion." Geschke was held for four days, but he said he was chained. Two kidnappers were sentenced to life in prison.


John Warnock and Charles Geckche wanted to introduce this desktop publishing technology to the world, but Xerox declined. As a result, they decided to launch their own company (Adobe) to bring it to market.


Pioneer of Digital Arts


In the years that followed, Apple Computer introduced the Macintosh computer, Canon developed the technology that was incorporated into Apple's LaserWriter printer, and Aldus, which is now a part of Adobe, developed page-layout software for the Macintosh called PageMaker. Adobe granted Apple a licence to use PostScript, which enabled businesses, and later consumers, to publish directly from their personal computers.


In 1983, Adobe reported revenue of $83,000; by 1988, that number had increased to $83 million. Over the course of the following decade, Warnock and Geschke established a brand name for a line of goods geared toward the media and creative industries. These goods included the image-editing programme Photoshop as well as the sophisticated graphic-design software Illustrator.


Users are able to send complicated documents anywhere in the world using Adobe Acrobat and its accompanying Portable Document Format (PDF), which enabled the company to grow into larger businesses. This was made possible because the format ensures that documents look the same regardless of where they are opened.


Adobe Criticism


10,000 users signed a petition protesting Adobe's £1,000 higher price for Creative Suite 3 Master Collection in Europe. In June 2009, Adobe raised prices in the UK by 10% despite the weakening pound against the dollar[85], and UK users couldn't buy from the US store.


Adobe Reader vulnerabilities have been exploited by hackers to gain unauthorised access to computers. Flash Player has been criticised for performance, memory use, and security issues. Kaspersky Lab researchers said Adobe products had the top 10 security flaws.


A 3.8 GB file containing 152 million usernames, reversibly encrypted passwords, and unencrypted password hints was stolen from Adobe and uploaded to AnonNews.org.

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